The campaign, by Sunshine Coast Destination Limited and Tourism Events Queensland, promotes the Sunshine Coast as the first destination in the world to encourage people to be “smarter with their smart phones” so they don’t miss experiencing what’s around them.
As a chef and amateur runner, Matt said his regular Noosa National Park runs are a strictly “technology free zone”.
“It’s about being in the moment and appreciating whatever you are experiencing, here and now and without distractions,” Matt said.
“When I’m running I like to tune into the smells, sights and sounds around me including the surf, the birds and the wind in the trees as well as the rhythm of my steps and breathing.”
Matt and Kelsie are encouraging locals to jump online and complete a fun tongue-in- cheek quiz that assesses their smart-phone use and then take up the ‘Make the Most of the Moment’ challenge.
It came as no surprise to singing sensation, Kelsie that after completing the quiz she was identified as a smart-phone ‘Addict’ and maybe in need of some serious digital detox.
“Facebook! I constantly find myself scrolling through a multitude of trivial, uninteresting (and often food related) status updates with no memory of how I got there, what I’m doing or why… Facebook is holding me hostage and my smart phone is the culprit,” Kelsie said.
Once people have completed the quiz they can then enter the ‘Make the Most of the Moment’ challenge, which asks entrants to upload a photo just after they have experienced their Sunshine Coast Moment.
Entrants in the photo competition go into the draw to win $10,000 worth of great prizes which include a package at Spicers Tamarind Retreat, accommodation at Mantra Mooloolaba, passes to the Sunshine Coast’s great attractions including the Ginger Factory, Underwater World, Aussie World and the Big Kart Track, day passes on the Noosa Ferry and more.
here will also be spot prizes awarded for great entries, with everyone also eligible to win the major prizes.
For Matt Golinski, his ‘unplugged’ time forms an important part of his day, providing time to keep fit, relax and experience nature.
Matt said it provides him with the chance to say hello to fellow walkers and runners and appreciate the beautiful local surrounds.
Kelsie said she will do her best to resist the tempting calls of Facebook and will try and have at least one day a week where she cuts out all social media and simply focus on being creative.
“I think it’s time we all took the steps to stop relying so greatly on our smart phones, and really enjoy all the amazing things the Sunshine Coast has to offer,” Kelsie said.
To get involved jump online to www.makethemostofthemoment.com.au to take the quiz and then visit www.facebook.com/sunshinecoastqld to take the Make the Most of the Moment Challenge for your chance to win. You can also find out more at http://www.visitsunshinecoast.com.au/localmoments